The Store
Overview
THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.
Year 1983
Studio Zipporah Films
Director Frederick Wiseman
Crew Frederick Wiseman (Director), Frederick Wiseman (Producer), Frederick Wiseman (Editor), John Davey (Director of Photography)
Popularity 0
Language English
Similar
